As a business owner or marketer, your goal is to attract and retain customers. However, acquiring new customers is not enough; you need to build a strong relationship with them to keep them coming back. A strong customer relationship leads to customer loyalty, increased customer lifetime value, and positive word-of-mouth...
Tag: customer-centric culture
The Sales Funnel is Dead: Here’s What You Need to Do InsteadThe Sales Funnel is Dead: Here’s What You Need to Do Instead
Introduction The sales funnel, a traditional model for mapping out the customer journey, has been a staple of sales and marketing for decades. However, the world has changed dramatically in recent years, and the old ways of doing things no longer work. In this article, we’ll explain why the sales...